Social Media Management Made Easy
If you are trying to reach people online then having a social media presence is an absolute necessity for any business wanting to gain traffic, generate leads or sell products. However, as the tech world grows, so has the number of relevant social media networks. And managing all these networks can be time-consuming and confusing. Thankfully, there are now websites that are creating solutions to help individuals and businesses manage their social media platforms. But, not all social media management tools are created equal. Here is our list of the top 5 tools for managing your social accounts to help you stay ahead.
Top Tools for Managing Social Media
1. Crowdbooster
Cost: Starts at $9/month
While other social media management tools help with managing and monitoring your accounts, Crowdbooster focuses on gathering and analyzing data from your Twitter and Facebook. Crowdbooster stands out by helping you look at your social strategy, and find ways to improve. They give insight into which audiences you should engage with, how to optimize content when to schedule tweets and provide helpful data to improve your online presence.
Crowdbooster is an excellent tool for those who not only want to improve their social presence but save time. It provides the information you need, so you do not have to do the extra research. To find out more about using Crowdbooster, and how to save time on social media, check out the book. Avoid Social-Media Time Suck: A Blueprint for Writers to Create Online Buzz for Their Books and Still Have Time to Write. This book provides plenty of resources and advice to help you manage social media in a productive and time efficient manner.
2. Schedugram
Cost: Starts at $20/month
For all the Instagram lovers, Schedugram is one of the best resources out there to help you manage your Instagram marketing and posts. Schedugram allows you to schedule your posts, handle multiple accounts and features web uploading.
Instagram has continued to grow in popularity as a powerful marketing tool. If you have not yet added Instagram to your list of social media tools, then try reading Instagram Marketing: Learn how you can grow any Instagram page to 1 million followers in under 6 months.This book will help with everything from setting up an account to integrating Instagram into your marketing strategy.
3. Spredfast
Cost: Varies
Spredfast is ahead of the game when it comes to evaluating social media analytics. If you would like to learn more about what Spredfast has to offer and better understand the benefits of marketing your data both for your company or ebook, then we suggest this book. Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World.
4. TweetDeck
Cost: Free
Although this tool only allows you to manage your Twitter accounts and Facebook pages/profiles, it is an excellent option for both individuals and businesses that need help managing multiple accounts. It is easy to use, and it is Free!
What makes TweetDeck standout though, is its ability to schedule, monitor keywords, and manage multiple Twitter accounts simultaneously. This the perfect tool for people managing a few Twitter accounts. However, it can get challenging for companies that have many accounts to look after.
To get started with TweetDeck try reading Sams Teach Youself TweetDeck in 10 Minutes. This book will help you learn the TweetDeck shortcuts, avoid any commonly made mistakes, and give you all the information you need to succeed on TweetDeck.
5. HootSuite
Cost: Free-$69/month
HootSuite is not only the most popular social media managing tool but one of the best out there. Hootsuite does everything from managing your social networks to monitors how others are interacting with social media. It also provides social media analytics to help optimize your campaigns. Further, it makes it easy for team members to work together on social media management.
Although HootSuite is the most popular social media management platform, some users find they do not like certain aspects while using it. Ian Anderson Gray on his site iag.me discusses how HootSuite has some issues that “affect small businesses or individuals with concern over cost, reports, URL shorteners and team member option.” Overall, HootSuite is an excellent choice and stands out among the many other sites. You will simply need to look at what your needs are. Then decide which social media management program is right for you.
For those who would like to not only use Hootsuite but learn how to use it effectively and efficiently, you may want to check out The Unofficial Book on HootSuite. The book will help you to manage and organize your Hootsuite profiles. As well it will teach you how to use and understand the extensive analytic section that Hootsuite provides.
Do you use any of these tools? What are your favorite tools for managing social media?
